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Company Now Accepting Dealer Applications

O'Rourke to Distribute VOOM to Retailers

Company Now Accepting Dealer Applications

VOOM organized an agreement with O'Rourke Sales Company granting the distributor national distribution rights for VOOM. Now, for the first time, VOOM will be available to key independent electronics dealers nationwide.

Under the relationship, VOOM and O'Rourke will work closely together to identify and evaluate top-tier specialty retailers for VOOM. Additionally, the two companies will collaborate to execute the dealer application process, provide equipment and start-up kits to retailers, establish co-operative programs, as well as perform dealer sales and installation training.

"This national distributor partnership is significant for VOOM because it allows us to reach consumers who shop at high-end specialty retailers," said Bill Casamo, executive vice president, marketing and sales for Rainbow DBS. "Additionally, the independent retailers have highly-trained staff who will ensure the utmost quality in both VOOM sales and installation. O'Rourke is an ideal distribution partner for VOOM because of their solid industry reputation, extensive DBS experience and commitment to serving independent retailers."

O'Rourke will aggressively market VOOM to its retailers, which number approximately 10,000 with locations in all 50 states. The company will stage regional events where retailers can experience VOOM and its programming with the goal of generating dealer excitement.

"HDTV is the only new viable profit center that puts retailers at the cutting edge of technology," said Jeff O'Rourke, president of O'Rourke Sales Company. "Adding VOOM to our existing HDTV lineup including TVs, surround sound systems, audio receivers and accessories allows us to offer our dealers a complete package to satisfy the increasing HDTV consumer demand. We are currently accepting dealer applications and anticipate a huge response to our regional dealer events."

http://www.voom.com/util/contact_us/retail_partner_entry.jsp
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